Short guides to the work we do every week: in-store promotions, major sporting events, conferences, festivals and VIP areas.
In-store promotions
How to plan an in-store promotion that sells. Stores and schedules, permissions, what the promoter needs to know, materials and how to check what was done.
Major sporting events
Staffing a major sporting event: zones, schedules and cover. Access, sponsors, hospitality, changing schedules and what to do when someone drops out.
Conferences and conventions
What staff a large conference or convention needs. Registration, information desks, rooms, speaker support and languages, and how to plan them by time slot.
Music festivals
Staffing music festivals: shifts, access and brand areas. Long days, access control, sponsor spaces, the weather and coordination across large sites.
Venues and VIP areas
Looking after VIP areas, boxes and hospitality. What guests expect, how guest lists work and what the team needs to know.
For any event or activation
How to choose a hostess and event staffing agency. Seven questions to ask an agency before you hire.
How to brief your team. What to tell the team before you start.
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